Brand identity and logo

Client: RALO Automation
Background: RALO create and use robotics and automation to improve the drafting process affordably. Their system automates manual or complicated tasks to reduce labour requirements and costs, improve productivity and increase safety.
Problem: How do we create a visual identity that reflects the technology and the AI camera which is at the centre of the technology.
Solution: We created a number of different logos to represent the camera and incorporated the original colours the client had chosen.
Result: The client was thrilled with the result.